Freshmax Pty Ltd is a leading pan-Pacific fresh produce marketer. The company delivers a number of key sales and distribution functions across a number of regional platforms in Australia, New Zealand, USA, Canada and Peru, and is committed to ongoing investment in production and post-harvest supply and innovation.

The company has grown significantly over the last four years following the successful strategy to invest in Australia with the acquisitions of Holman Fresh, OzTaste, Panda Ranch, De Luca, Valleyfresh and Valleyfresh North America.

The produce sector is projected to grow exponentially over the coming decade. Freshmax, as a large scale pan-Pacific full service provider, is ideally positioned to continue providing sustainable solutions through this period of growth.

The Freshmax Group of Companies currently employ over 300 people in 14 regional locations across Australia, New Zealand and the Americas.

Directors

• David Smith (Chairman)
• John Scott
• Tony De Luca
• Brent Lawgun
• Glenn Wallace
• Eduard Crasborn
• Mark Hickling

Our Core Functions

• Direct to Retail Supply (Category Management)
• Wholesale Supply
• Export
• Import
• Distribution
• Ripening and value added services

Our Vision Statement

Freshmax aims to be the leading fruit and produce full service provider in key categories throughout the Pacific Rim.